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Addoway, Inc

Today we are launching an important new feature for Addoway sellers - the ability to sync inventory with eBay. As of now, when you import items from eBay, Addoway will automatically deactivate any ads you have previously imported that are no longer available for sale on eBay.

Especially for sellers that move a lot of product quickly on eBay, this feature helps you stay on top of your inventory and ensure that you aren't selling items on Addoway that have previously sold out on eBay. One of the top complaints we hear from eBay sellers when considering implementing a multi-channel selling strategy is that they don't want to worry about having to manage inventory across multiple platforms.

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Addoway, Inc

According to a Forrester Research study,

“Online retail sales in the United States could reach $248.7 billion by 2014, growing 60 percent from 2009…driven by a 10 percent compound annual growth rate, the projected $248.7 billion is expected to account for 8 percent of total U.S. retail sales within five years”

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Addoway, Inc

Starting today, Addoway shoppers interested in finding great deals on fashion, collectibles and electronics can join one of three communities via Facebook Fan Pages. We plan to utilize these pages to distribute the hottest Addoway deals through Facebook to targeted buyers who are interested in specific types of items. In addition, the communities will be a place for like-minded buyers and sellers to gather, discuss products and post requests for items they are seeking.

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Addoway, Inc

Did you know that Addoway offers buyers the ability to make a deal with a seller with our DealOWay functionality? Well if you didn’t know, now you know!

Addoway’s DealOWay system allows you to make an offer to a seller if they are accepting offers on an item whether it is negotiable or tradable.

If on the ad the seller listed “Willing to Negotiate” you can click DealOWay and offer a different amount. If they listed “Willing to Trade” you can send the option of trading a product for their product/service or a combination of product and cash for the item or items you want.

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Addoway, Inc

John Wooden the greatest college basketball coach of all time once said,

"Success is peace of mind which is a direct result of self-satisfaction in knowing you did your best to become the best you are capable of becoming."

We can use this same reasoning in our current personal and professional lives. As ECommerce merchants we need to ask ourselves are we satisfied with the level of work we are putting into our business. Did you end each day by saying, “I gave it my best?”

It is easy to find yourself content and not wanting to adapt and evolve with change over time, but if you spend some time looking at the most successful sellers around you, the one thing that is the same about them is that they are not doing what they were doing last year. They adapted and they evolved.

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Addoway, Inc

Introducing Addoway Pro!

Today we are very excited to announce the launch of Addoway Pro, our new membership program designed to give you the very best selling experience on Addoway. If you use Addoway and like what you see so far, becoming a Pro member is a great way to help us continue to grow and evolve, plus you get some really cool benefits like:

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addowayprostores.jpg?1275958548

sign_me_up2.png?1275959081

And much more! We are committed to continuing to innovate and serve the needs of our community, and very much value your feedback. Please let us know what else we can be doing to serve you, and thank you again for all of your support of Addoway!

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Addoway, Inc

My Social Media Experiment

I am not the first one to tell you that social media is playing a huge role in the way companies do business today. Companies like Dell, Best Buy, and Jet Blue are coming up with creative marketing campaigns designed around promotions and discounts and making it work to their advantage on Twitter and Facebook.

But with every company that is using it effectively, there are some that are just not.

For example, take a look at US Airways. But before I begin, I want everyone to know that I love them as a company and I love flying them. I did this experiment, because I wanted to change my flight and they wouldn’t let me without paying a lot of money.

This is just about social media effectiveness right now. You can view them on Twitter @USairways and when you do, look directly to the left of the screen. You will notice something interesting:

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Addoway, Inc

I had the privilege of guest blogging on ColderIce's blog over the weekend on Social Commerce and it's emergence over the years. 

Take a look if you haven't already and let me know what you think in the comment section below.

http://3rdpoblogs.com/colderice/2010/06/06/the-future-of-social-commerce/

Thank you, 

Fred



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Addoway, Inc

Coming to you by popular demand are the TOP 25 Tips you need to consider when selling online.

Now you might have them in different orders or you might even have other ones (if you do, please share them in the comment section below), but because there are so many tips out there, I wanted to help our merchants with some really important ones to consider, so you don't get lost in all the information that is out there.

Are you ready??? Here we go:

  1. Always, think like your customer - you are a buyer too, what do you need? Then deliver. 
  2. Don’t just use paypal.png for payment. google_checkout_logo.jpg popularity is increasing and we offer this on Addoway
  3. Add a picture of yourself or your home office to your profile page – Show your personality
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Addoway, Inc

Have you said "HI" lately to your followers and friends? Have you had the chance to say thank you to a buyer or another seller who said great things about your products? If not, what's holding you back?

There are so many tools that help you view what your customer’s are saying about their experience shopping from you, so take advantage of social media and say HI and Thank you back.  The most powerful tool right now to monitor this istwitter-logo.jpgand so many brands are figuring this out now. If you don't have an account and you have a business, you need to get yourself on Twitter. And as soon as you do, Follow me @addoway

As I mentioned in earlier posts, hootsuite-logo.gifallows you to monitor specific keywords online, so that you don’t miss a beat when it comes to your brand and if it becomes to cumbersome to do it alone on Twitter. I use Hootsuite everyday. 

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