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Addoway, Inc

The Likeability Factor - You either have it or you don't!

So you want to be likeable huh?

You heard about this likeability factor and you want to know how you can gain likeability amongst your clients, friends, peers, etc right?

Well likeability is not something you can just gain overnight, but rather something that you have developed over time.


Think about the boss (Bill) in Office Space and  you could imagine someone that just doesn't have the likeability factor. Bill's character exemplified everything you wanted to avoid; sarcastic, smug, boring, unfriendly, uncaring,  and just plain wrong.

These people do exist and you try everything you possibly can to spend as little time as possible with them. Am I right or am I right?

I have mentioned it before and I will mention it again and again, people long to build relationships with each other. It's human nature and it's those people who share in their passions, emotions, beliefs, and are positive that they gravitate towards. Now you can't be everything to everyone and you shouldn't have too, but you can be likeable and you can start now.

In the book The Likeability Factor which I am quite fond of, Tim Sanders describes 4 key characteristics that contribute to an individuals likeability:

  • Friendliness: their ability to communicate liking and openness with others
  • Relevance: their capacity to connect with others' interests, wants, and needs
  • Empathy: their ability to recognize, acknowledge, and experience other people's feelings for themselves
  • Realness: the integrity that stands behind their likeability that authenticates it

I have found the above to be quite true in my interaction with likeable individuals, but I have also found some additional characteristics about the "likeable" that I would like to share:

  • Positive Attitude: their ability to see the bright side of things, good comes out of everything
  • Secure: they are happy with themselves and what they stand for, they don't brag or boast, they are humble
  • Open: they are open to other ideals, opinions, beliefs, points of view
  • Magnetic: their energy is magnetic and you can't help but want to be around them

So do you possess these characteristics? Some of them and working on more? If so, then congratulations you possess the likeability factor and I am sure your clients feel the same way too.

The way you interact with your clients should be no different then the way you should interact with your family and friends. I understand we have to separate business from pleasure, but you can't separate the way you communicate with others. Your clients are people too.

You should treat your clients as if they were your friends, because in all actuality that is just what they are and as time plays on they will turn into advocates, which are the loyalist friends of them all.

Please share your thoughts, comments, and questions below. Thank you

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Reader Comments  (9)

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Leticia   | September 21st 2010 at 1285096316

The Likeability Factor great points made. One must stay in-tune with ones surrounding in order to be able to better help others. There are many people out there that have a Vampire personality, they suck out the energy out of you. Thank you for the posting.
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 | September 21st 2010 at 1285096409

Thanks Leticia glad you enjoyed it
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 | September 21st 2010 at 1285110585

There is an old saying, " people will forget what you said, people will forget what you did, but people will never forget how you made them feel." I try to make sure that everyone that I make a connection with feels like I was truly present in that moment, that I saw them, heard them. I think everyone likes that, and does not get nearly enough of it.
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 | September 21st 2010 at 1285128465

It's all about listening :)
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Spectrecom Films | October 10th 2010 at 1286749500

The Likeability factor is absolutely crucial on social networks like Twitter. The worst thing that users can do is appear desperate for attention and to be liked.
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Keith | March 25th 2011 at 1301073643

It;s probably more subtle than first thought -people make an instant like/dislike judgment immediately often based on whether they just don't like red hair for example. Sad but true.
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SceneOnline | December 1st 2011 at 1322736731

I have to say, I have met some "Bills" in my time! I should forward your article to them and maybe their likeability would improve a bit :)
Nicole  Hong
Nicole Hong | June 7th 2013 at 1370595025

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Sophia | August 1st 2017 at 1501579534

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