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Addoway, Inc

Addoway adds Klout integration as its third mechanism in its efforts to increase trust in eCommerce

If you logged into Addoway this weekend you probably noticed that a new social tool has been added into My Addoway called Klout. Many of you have probably never heard that Klout is the standard of influence online. The Klout Score is the measurement of your overall online influence. The scores range from 1 to 100 with higher scores representing a wider and stronger sphere of influence. Klout uses over 35 variables on Facebook and Twitter to measure True Reach, Amplification Probability, and Network Score. In the social media industry Klout is actually very popular. So why did we add it?

Well we are so glad you asked. The team at Addoway is confident that we can utilize this information along with our own data that we gather on purchases and in time make Addoway the absolute trusted marketplace on the web.

How? We have a patent pending technology we are working on that will predict these transactions. We believe that as we gather data along with Klout’s vast amount of data our patent pending process will begin to predict confidence rates of transactions before a buyer purchases. Addoway is the first marketplace to utilize Klout’s score to reduce fraud online. Wouldn’t it be great to know that you were nearly guaranteed to have a good experience with a specific seller before you bought? No one does that and we believe that’s the future.

Influence online is value. Influence is valuable information because it indicates advocacy and that trusted relationships have been formed. Bringing value to eCommerce by indicating an individual’s social status will only lead to safer buying decisions, because shoppers can make more confident decisions. The goal is to accurately predict how social activity determines customer service likelihood in the future making shoppers comfortable yielding much more positive results.

Many of you have Twitter accounts already. You spend your time tweeting your products, your thoughts, passions, making friends etc. While you are doing this you are building influence online. You have a reputation, influence, and credibility score and we want to bring that into your Addoway experience to give buyers and even other sellers more of a glimpse into who you are. So when you get some time just click on the Link Klout button in My Addoway and use your Twitter login to activate this information and we will bring it all over for you. You can also connect your Facebook accounts, but you have to have Twitter to have a Klout score. 

We have a lot planned for Addoway’s future and with Klout, so we hope you enjoy the addition to your profiles, storefronts, well your entire Addoway identity. Stay tuned for the future as Addoway tries to do something that no one has been able to do before – predict confidence probabilities before you buy.

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Reader Comments  (9)

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susan berry   | April 25th 2011 at 1303761279

I can't wait to see how it all comes together to make Addoway the absolute most trusted marketplace on the web. That's right where Oshun Spirit Earth Friendly Goods wants to be! Kudos team Addoway!
LouieTheSeller | April 25th 2011 at 1303772704

It's truly a great honor and privilege to be a member of this great site. I will work extra hard to increase my social media reputation so that I can proudly show off my klout score. And always know this, you can count on me to do my part and continue to provide excellent customer service to ensure that addoway is recognized as the most trusted site in eCommerce.
Fredrick Nijm
Fredrick Nijm | April 25th 2011 at 1303772768 - in reply to MoviesMediaAndMore

Thank you Louie - really appreciate your support and glad you are a member
Fredrick Nijm
Fredrick Nijm | April 25th 2011 at 1303772797 - in reply to susan berry

Susan, love your support and enthusiasm for what we are doing. Thank you.
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George M. Spitaliotis | April 27th 2011 at 1303894608

This is excellent and I wish you much success with this technology! It will be great if in the future you develop something that other marketplaces can use as well, e.g. an API which measures seller trust based on social activity on the web.
o.c.d.collectibles | April 27th 2011 at 1303917799

hlbiz11 | May 5th 2011 at 1304607384

I just can't say enough good things about Addoway I have your link on my website and I
tell all the people I run into over at the Senior Center about your new site. I can see
great potential in your hard work and endeavors. Pat at H&L
Addoway, Inc
Addoway, Inc | May 5th 2011 at 1304640998 - in reply to hlbiz11

Thank you Pat. We appreciate your support and know that Addoway couldn't have done any of this without our members believing in us.
Second I Do's
Second I Do's | May 28th 2011 at 1306606306

Guess I will need to figure out how to use facebook for my business! So many things to do and so little time:) Julie @ Second I Do's