
By Corey Kossack
As we have all become accustomed to transitioning to a digital age where printed business cards are becoming more and more obsolete, a number of startups have looked to come with innovative solutions to start leaving our old business cards at home.
My Name is E is essentially an electronic business card that allows you to share your contact information and your social profiles (Facebook, Linkedin, Twitter, etc.) all in one place. While we've all seen that before, the twist is that you can easily swap "cards" with people in person using a mobile phone - and not just the iPhone. The video below shows how quickly you can transfer between phones.
What I find challenging about My Name is E is that it appears that both in-person users need to be signed up with My Name is E in order to exchange contact information. If they considered allowing for the option of a one-way transfer (I meet someone at an event and tell them I can send them my E card directly to their email address - with an invite to join My Name is E as an option, and they hand me their paper business card in exchange). In an ideal world, everyone would exchange digitally, but as we all know, even after My Name is E hits critical mass, most people you meet will still not have an account set up and therefore the mobile transfer idea will become irrelevant pretty quickly. I think this could be a useful tool, but that would be the factor that could make this a really useful tool. My Name is E also allows you to widgetize your card and post on your website or blog.
E on iPhone from My Name is E on Vimeo.