Hey Addowayers, 

Did you get a chance to enter the "Welcome to Winter" Contest in November? Well we received an incredible amount of entries and we are so excited to announce our 3 VERY LUCKY winners. So without further ado here we go:

The Grand Prize Winner of the $100 "AddoSpree" goes to EastKreek

The 2nd place winner of the $50 "AddoSpree" goes to Rosa Art

The 3rd Place winner of the $25 "AddoSpree" goes to Paparazzi

Congratulations to our Addowayers who won this year and thank you everyone for entering. Our team will be contacting the winners individually to go over what you would like to purchase on Addoway, so keep on the lookout for an email from us. 

Please stay tuned for the "Welcome to Spring" Contest. We hope you were excited about the prizes this year and we have every intention of continuing this theme with each contest. Let us know what you think in the comment sections below. 

Thank you,
The Addoway Team

The first month of 2012 is now coming to a quick finish. It seemed like we were just discussing the holiday shoppers and Cyber Monday deals, when suddenly we are now thinking about Valentine’s Day deals. Time flies, but it seems like it goes a little faster for online sellers. The good news is that preliminary numbers indicate that buying hasn’t really slowed down. Sales are holding steady as we begin 2012 and we are excited for them to continue into the spring months and hope you are too.

But no matter the times, it is imperative that we maintain consistency and do the same things that worked last year while also adapting and evolving to what our clients need.

Here are 6 Surefire tips on things you can start following now to increase your odds of success:

It is all about Simplicity: Too many sellers think they need to sell everything...  Read More

Social media explained was a portion of our David & Goliath presentation that our Pro Members have access to inside of Addoway University, but I wanted to spend some time helping define social media a little here in this context, as well as explaining all of the different social networking portals that are out there and what you should think about when using them.

We know the process is difficult and time consuming because there are so many to choose from, but we thought we could make it simpler with this exercise below.

Think about the act of eating food.

Now read below and you will know where you would discuss the act of eating on the various popular social networks. Hope you enjoy. 

They often say, "A picture is worth a thousand words," but what if no one gets an opportunity to see your pictures or even your description or anything for that matter? Your pictures are very important in keeping your audiences attention; your description, essential in describing the items every detail, but what catches their eye? Some will say it's the pictures, but in this section we will discuss how the TITLE really captures your audiences eye and the remaining factors keep them and take them toward the checkout process.

The title of your listing is the MOST important piece of your listing. End of the story. I could end this blog post here and that's it, but I won't of course. 

The title is essential to your search rankings and more importantly your relevant search rankings. Relevant search basically...  Read More

Having a returns policy is critical to running a successful business. You can even have a zero return policy if you like, but the important step in this case is communicating that you don’t have one at all. Don’t leave shoppers in the dark. It doesn’t matter if it is the holiday season or not, shoppers want to know what they need to do in the case of returning a product, so it is imperative that you spend the time communicating your policy.

If you click on Edit profile in My Addoway and then click on Policies, you can add your shipping, payment, and return policies for shoppers to see. These will then be listed on your storefront for shoppers to read.

For the majority of us, if a client is unhappy all they have to do is let us know and we will handle it for them. This works in many cases, but it’s important that you communicate this...  Read More

As part of Addoway's ongoing partnership with SaleHoo, their blog writer, Alice Delore, has agreed to share some of her tips on paying sales taxes on your Addoway sales.

Do you need to pay tax when you make sales online? What’s a tax ID? If you have ever pondered these questions, you are not alone!

Plenty of online retailers are unsure about their tax obligations, so in this post, I’m going to demystify some of the hearsay and present the facts about sales tax so you can stay on the good side of Uncle Sam!

Your tax obligations when you sell online

In the US, when you sell items with the intention of making money, you must pay tax. You are technically also supposed to pay tax when you sell your own second hand items and make a profit by doing so (for example, selling a DVD for more than what you paid for it).
Read More

Congratulations to the many sellers who received orders on Cyber Monday, and even the days before and after. For Addoway, it is a very special time for us as we approach our 2 year anniversary come next April. We are GROWING, and we are growing faster than we initially expected. Sales are up over 100% this week and this is very encouraging news heading into the last half of the holiday season this year.

Cyber Monday and the days after have been record days for us in terms of sales volume with Cyber Monday leading the way. Traffic was almost our highest (it was very close), but it’s tough to beat out the coverage we received on NBC’s Today Show as the safest shopping site for the holiday season, even though we are quite confident all of it helped our exposure this Thanksgiving weekend.

I am sure some of you were hoping for success...  Read More

If you haven't heard already, Forrester Research  reported last week that online holiday sales are expected to grow 15% in 2011 to reach nearly $59.5 billion, compared to $51.7 billion last year. How incredible is that? Forrester even indicated that while 58% of online consumers said that they are more price sensitive this year than they were previous years, they are saying that 12% of the overall 15% growth will actually come from increased consumer spending.

So the good news for us is that even though they will be checking out prices more and more this year, shoppers will be spending much more than previous years. But honestly who doesn't check out prices before they buy? Everyone does this for the most part. Consumer confidence is actually up and people feel better about spending more, which means you need to be...  Read More