We talk about blogging quite often on Addoway (AddoBlogging) and we already know you spend a lot of time putting those posts together, so we wanted to put some tips together some tips on how you can get the most out of your blog - increasing the chances of that visitor finding you. And when we say "visitor" we are definitely talking about those shoppers.
Make sure your title matches: People click on links to blogs and decide to read them on title alone. You can have the greatest content in the world, but without a great title no one will find it. There is no denying it. We are not drawn to the first page or the first paragraph. It is the title of the story that grabs our attention. Now this doesn’t meant that you have to just have a great title, because you also need to back it up, but the important step here is that you have a title that matches your post. You get them with the title and keep them with the story. Know your Target Customer: We talked about the importance of knowing your Target Customer in our previous blog post and we are going to talk about it here. I know it is difficult to come up with new content to write about each week, but when you are thinking about that content try to write content that is relative to the products you are selling and the business you are running. No sense in talking about gardening when you sell jewelry. I know you might have a passion for gardening and it's okay to write about it once in awhile, but the majority of your posts should be related to jewelry.
Shorten those blog posts: There is this notion that more is better, but in blogging, it is actually the opposite. You need to say more with fewer words, so pick and choose them carefully. Readers love stories that are straight to the point, so they can make a decision fast, leave a comment next and share your story with others. Try to write a post between 250 and 500 words. It takes a lot of practice, but you will get it. It needs to be nice to the eyes: Keep the font and color normal (Tahoma Black Font 11 for example). No reason to write a blog post in all CAPS or in all PINK and think it’s going to do something for you. I will be honest, people are not going to read it and if they do they are going to skim through it just to be nice and that doesn’t do any good for you. It has to be pleasant and enjoyable to read and that is much on the font as it is on the storyline.
Add an Image and Align it: Pictures say a thousand words, so add them every chance you get. And one is all you need, but please make sure it is aligned with your blog post. You don’t want to confuse your reader by just posting some picture anywhere in your blog post. Make it count. Reader Comments (6)
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| June 2nd 2013 at Thanks for these great tips, Frederick. Some of us do tend to ramble, and I agree that it loses the reader!
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| June 3rd 2013 at The hardest thing for me in writing a blog is what to say! Thank you Frederick for all these great tips.
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| June 13th 2013 at Are your blogs always current or outdated repeats that resurface?
I just read a few and enjoyed the information provided by real members (not a paste copy type of blog). Thanks! 1371229767
| June 14th 2013 at I am not a blogger. I had hoped that there were other ways to get my store seen?
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| June 24th 2013 at Smoking blog?
Is this site still active for shopping? I see this blog about blog tips but your "smoker blog" has been sitting on homepage since Saturday for 3 days now. are there no blogs to read here? 1376603708 - in reply to cshort0319
| August 15th 2013 at "I am not a blogger. I had hoped that there were other ways to get my store seen?"
I've never seen your shop nor items anywhere on here. What exactly are you or have you been doing (on your end) to get yourself seen? Where else might you sell at? |
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